A FROZEN READY MEAL RANGE
BUILT FOR DISTRIBUTION

Frozen versus Chilled – The Commercial Case for Frozen

Good Food Hero is a chef developed range of home style ready meals, made with natural ingredients and free from MSG, snap frozen at the peak of freshness and manufactured in our own Sydney facility. With a shelf life of up to twelve months, the range is built for distributors who need a quality meal solution that travels further, holds longer and opens channels chilled product cannot service. Every meal is a perfect 320g portion for one, packed in recyclable sugar cane trays.

Short shelf life forces small, frequent orders. Unsold trays become discounted stock or waste and the loss sits with your customer. Cold chain distance locks out remote and regional sites, and stock holding is impossible, so demand spikes go unmet.

Frozen removes the constraints

CHILLED GOOD FOOD HERO
SHELF LIFE Days Up to twelve months
ORDERING Multiple times weekly Consolidated
WASTE RISK High Minimal
REACH Metro and near regional National, including remote
STOCK HOLDING Not viable Buy to plan, hold to demand

Longer shelf life is not a product feature, it is a distribution model. Your customers order in volume, hold safety stock, service sites chilled will never reach and stop writing off unsold meals.

WHERE THE OPPORTUNITY SITS

RETAIL AND INDEPENDENT GROCERY

Fast turn over, no discounting, a chef made premium product not mass produced.

AGED CARE AND RETIREMENT LIVING

Consistent portions and nutrition without kitchen labour or daily production.

VENDING AND MICRO MARKETS

A meal offer on any site with no spoilage and no daily servicing required.

BOARDING SCHOOLS AND STUDENT ACCOMMODATION

Hold stock, use what is required only, waste nothing over breaks.

MINING, RESOURCES AND REMOTE SITES

Freight it anywhere, hold it on site until needed.

WORKPLACES AND STAFF FACILITIES

A real alternative to the daily takeaway run, ready in minutes.

ONE FROZEN RANGE. MULTIPLE CHANNELS. NATIONAL REACH.